Branding, illustration, backdrop activation

For the 2025 Fiesta Bowl, REVELxp's Premium Experiences team needed a whole new look for their Fiesta in the Morgan experience. A new logo, icons, and color palette were created based off of the night's theme and were delivered to the team to be used throughout the event space. A parallax animated backdrop was created in collaboration with a motion designer to create a unique focal point, which was then translated to different sizes for display. Buttons implementing the custom logo font were designed for gifting.